Adidas Encourages Young Athletes with Their Sport 15 Film Series

By: Jana Pijak - Feb 13, 2015
References: youtube & news.adidas
The Sport 15 film series was unveiled by Adidas today and is a way to chronicle the lives of athletes through the art of cinema. Inspiring young athletes, Sport 15's first 60 second spot features pros like Damian Lillard of the Portland Trail Blazers, Derrick Rose of the Chicago Bulls and FC Barcelona football icon Lionel Messi.

The commercial's star-studded cast also includes DeMarco Murray of the Dallas Cowboys and Real Madrid star Gareth Bale among other names. The Sport 15 film series by Adidas views "any moment as a chance for you to do the impossible and to start over".

Titled 'Take it', the series' first spot is marked with the slogan 'No one owns today. Take it' and will inspire young athletes to push through obstacles in times of adversity.