Experiential Advertising - Volkswagon Glamorizes 'Night Driving' (VIDEO)

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CAN YOU GUESS WHAT'S NEXT?

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Jamie Coomber
 On: Jul 25, 07
37 Trends
3 Comments


Experiential Advertising - Volkswagon Glamorizes 'Night Driving' (VIDEO) [Edit]




Experiential Advertising - Volkswagon Glamorizes 'Night Driving' (VIDEO) Click for Larger Image

This is a really nice slick campaign website for Volkswagen. The concept is very simple, a dedicated site for the user to experience the wonders of night time driving with detailed explanations into the philosophy behind the campaign message and channels to display the supporting ATL messages. No doubt high production values were allocated to this site which provide a highly polished finish.





Via: night-driving  


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