Orangina's Shake Things Up Campaign Infuses Work with Unexpected Fun

By: Laura McQuarrie - Published: Aug 11, 2014 • References: facebook & adeevee
To provide some entertainment to hardworking Croatians, Orangina set up the 'Shake Things Up' campaign, letting workers order surprises to bring some amusement to an otherwise ordinary workday. The campaign is in place for people who work in offices, stores and factories across the country, making it easy to bring something fun and unusual into the workplace.

With the Shake Things Up campaign, employees can order magicians, pizza, puppies or live music to come to their workplaces, as well as anything else that they can possibly imagine. The campaign is one that shows fun can be had absolutely anywhere, and that hard workers deserve to be recognized and rewarded every once in a while—even if it is as something as unusual as a marching band or acrobats that comes to provide workplace entertainment. Stats for Workplace Fun Campaigns Trending: Older & Mild
Research: 389 clicks in 93 w
Interest: 0.5 minutes
Concept: "shake Things Up"
Related: 68 examples / 52 photos
Segment: Males, 18-55
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