Weekend Made Supports Extra Sensitive Skin with Seamless Designs
Laura McQuarrie — August 17, 2021 — Life-Stages
References: weekendmade.shop & prnewswire
Weekend Made got its start in July 2021 and it's on a mission to support people with extra sensitive skin by providing sensory-friendly sleepwear designs. The seamless products are specifically created to minimize thread-to-skin contact and offer comfort that lasts thanks to sweat-wicking fabrics with modal, lyocell and spandex.
The debut collection from the brand includes button-up pajama styles for both women and kids, including pairs of matching mommy and me styles. The inclusive range is packaged in reusable, 100% compostable packaging and products are available in an extended size range. Currently, the sensory-friendly sleepwear styles for women and kids are available in black and blush pink, and in the fall, red and blue styles are set to be added.
These designs were inspired by founder Haley Brothers' own struggles with insomnia during pregnancy onset by tactile defensiveness.
The debut collection from the brand includes button-up pajama styles for both women and kids, including pairs of matching mommy and me styles. The inclusive range is packaged in reusable, 100% compostable packaging and products are available in an extended size range. Currently, the sensory-friendly sleepwear styles for women and kids are available in black and blush pink, and in the fall, red and blue styles are set to be added.
These designs were inspired by founder Haley Brothers' own struggles with insomnia during pregnancy onset by tactile defensiveness.
Trend Themes
1. Sensory-friendly Sleepwear - The demand for sensory-friendly sleepwear with seamless designs may increase, especially for those with extra sensitive skin.
2. Inclusive Clothing - The inclusive range of clothing including extended sizing may continue to grow as businesses aim to cater to diverse consumers.
3. Sweat-wicking Fabrics - The use of sweat-wicking fabrics with modal, lyocell, and spandex may become increasingly popular in the textile industry for their effectiveness in providing comfort and moisture control.
Industry Implications
1. Fashion - Fashion companies may consider launching sensory-friendly clothing lines that cater to individuals with extra sensitive skin, offering a unique selling point.
2. Textile - Textile manufacturers may explore new sweat-wicking fabric blends that cater to individuals with extra sensitive skin and seek to create products that have a lasting impact.
3. Packaging - As more companies aim to reduce their environmental impact, the market for eco-friendly packaging solutions such as Weekend Made's 100% compostable packaging may continue to grow.
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