The Sally Hansen Miracle Gel Summer Neon Collection is Vibrant
Michael Hemsworth — July 26, 2022 — Marketing
References: sallyhansen & drugstorenews
The Sally Hansen Miracle Gel Summer Neon Collection is a new line of frozen treats-inspired nail polishes for consumers to incorporate into their warm weather routine.
The polishes are inspired by some of the most recognizable treats out there, and come in several shades to choose from including Un-cone-ditional Love, My Flavourite, Anything is Popsicle, Worth Melting For Sea-riously Cool and Lemon Drop Pop. Priced at $10 each, the nail polishes are arriving at an array of retailers now for consumers to pick up.
The Sally Hansen Miracle Gel Summer Neon Collection is focused on vibrant pigments and will provide a finish that changes in color according to the environment. The nail polishes don't require a UV lamp to be cured and only need a topcoat for the perfect finish.
The polishes are inspired by some of the most recognizable treats out there, and come in several shades to choose from including Un-cone-ditional Love, My Flavourite, Anything is Popsicle, Worth Melting For Sea-riously Cool and Lemon Drop Pop. Priced at $10 each, the nail polishes are arriving at an array of retailers now for consumers to pick up.
The Sally Hansen Miracle Gel Summer Neon Collection is focused on vibrant pigments and will provide a finish that changes in color according to the environment. The nail polishes don't require a UV lamp to be cured and only need a topcoat for the perfect finish.
Trend Themes
1. Frozen Treat-inspired Beauty - Leverage the popularity of frozen treat-inspired colors to create unique and innovative beauty products for the summer season.
2. Uv-free Nail Polish - Develop nail polish that doesn't require UV curing, catering to consumers concerned with safety and convenience.
3. Color-changing Cosmetics - Explore the potential for color-changing cosmetics that adapt to different environments, providing customers with dynamic, customizable experiences.
Industry Implications
1. Cosmetics Industry - Find opportunities in the development of summer-themed and unconventional beauty products, attracting consumers with bold, eye-catching selections.
2. Nail Care Industry - Pursue innovation in nail polish formulations, focusing on performance, durability, and unique finishes without the need for UV curing.
3. Fashion Industry - Embrace food-inspired themes and color palettes in fashion and accessories, appealing to consumers' nostalgia and playfulness.
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