The QE Convenience Store Campaign Promotes Inflated Value

By: Amelia Roblin - Published: Dec 14, 2010 • References: grey & adsoftheworld
Corner shops are favorably located and therefore feel they can rip you off, but this QE Convenience Store campaign conveys that it is one variety retailer that values good value.

Designed by the Grey Group advertising agency, these playful prints display packaged products with tiny logos, suggesting the bag, bottle and can have all expanded, affording increased quantity behind the same label. If the QE Convenience Store campaign is an accurate depiction of the shop's inventory, I'm going to get all of my groceries there! Stats for Magnified Product Packaging Trending: Older & Buzzing
Research: 29,050 clicks in 283 w
Interest: 4 minutes
Concept: Qe Convenience Store Campaign
Related: 62 examples / 48 photos
Segment: Neutral, 18-55
Comparison Set: 23 similar articles, including: cutlery-embedded packaging, flexible eco packaging, and fruit-shaped juices.