Trend Hunter has covered many pothead discoveries, and this cluster sets out to outline the best of them all. Between artisan masks made to look like marijuana leaves, television specifically for weed enthusiasts and art made of blunts, it is obvious that pot is one drug that most have dabbled in at one time or another (or have at least been curious of).
Implications - With increasing media coverage on the positive points of Marijuana, experimental consumers are taking this to heart and creating their own verdict. As the level of users grows, so does the demand for more Marijuana-targeted products. Companies realize there is a growing acceptance for the plant and see it as a way to target a certain market that has not been tapped into yet.
SCORE
6.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 96%
Activity 88%
Freshness 8%
