The Poo~Pourri Spray Turns the Smell of Feces into Bouquets of Flowers

By: Akihiko Tse - Published: Sep 15, 2013 • References: www2.poopourri & blogs.imediaconnection
It's not like anyone is counting the seconds you've been away from your table, desk or sofa, but Poo~Pourri is designed to lessen any lingering smells or discomfort for when you finally do return. Coming in a creative plethora of scents -- like the Trap-A-Clap, Deja Poo and the Dooper Pooper -- the Poo~Pourri is designed to eliminate any odors from emanating; as the company's commercial puts it, before "a creamy behemoth from [the] cavenous bowels" is laid.

Founded by Suzy Batiz, who has a background in aromatherapy, Poo~Pourri works when the mix of essential oils from the spray lays a coating that traps the odors "in the porcelain prison" before they escape. When the fecal matter finally drops, the film releases a pleasant aroma that masks the real noxious fetor. At prices starting from $25 for the starter pack and $58 for the family pack, the company claims to have already sold 4 million bottles. As it were, the world will never come to doubt the quality of your feces, and be convinced that may in fact "you never poop at all." Stats for Feces-Masking Sprays Trending: Older & Average
Research: 899 clicks in 141 w
Interest: > 3 minutes
Concept: Poo Pourri
Related: 77 examples / 59 photos
Segment: Neutral, 18-55
Comparison Set: 28 similar articles, including: 50s-inspired footwear ads, dark gentlemen's club campaigns, and uncensored animal-infused ads.