The Otrivin Sea Water Ad Campaign is Nasally & Grotesque

By: Allison Love - Published: May 23, 2010 • References: otrivin & coloribus
The Otrivin Sea Water campaign features some pretty interesting images. Namely, people with sea creatures growing out of their nasal cavities. I'm not sure about you, but having a crab grow out of my nose isn't exactly that look I'm going for.

The ad is clearly hinting at the effects sea water has on sinuses, but trying to do it in a creative and funny way. I especially like how serious the portraits in the Otrivin Sea Water campaign are. The models are so stoic all while potentially dangerous animals are crawling around their heads. Stats for Oceanic Nasal Sprays Trending: Older & Mild
Research: 6,630 clicks in 313 w
Interest: 4 minutes
Concept: Otrivin Sea Water
Related: 44 examples / 34 photos
Segment: Neutral, 18-55
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