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This Opel Eye Auto Safety Camera Ad Shows a Boar Taking a Funny Selfie

By: Laura McQuarrie - Published: • References: soniaylaia & adeevee
The Opel Eye is an innovative forward-facing camera that is located between the windshield and the rear-view mirror on a car, designed to warn drivers of any danger ahead. The advanced system has features like Traffic Sign Recognition function, Lane Departure Warning, which will automatically notify drivers at speeds above 60km/h if they are about to veer out of their lane.

Jumping on the popularity of selfies, this ad for the Opel Eye by Laia Prades and Sônia Romero features an animal selfie—a boar taking a photo of himself—showing the kind of perspective that this automotive camera provides. The humorous ad is a funny way to show exactly what it's like on the road, almost from the eyes of an animal on it. Stats for Animal Selfie Ads Trending: This Quarter & Hot
Traction: 5,529 clicks in 11 w
Interest: 2.2 minutes
Concept: "opel Eye"
Related: 61 examples / 47 photos
Segment: Males, 18-35
Comparison Set: 22 similar articles, including: rear-end facials, mock celebrity selfies, and humorous selfie stick ads.