Older Web Users Edit
New Startup Creates Portal for 50+

The new internet boom is in the 50+ segment of internet users.  Accordingly, Monster.com founder Jeff Taylor is launching a new portal aimed at that market.

From the Boston Globe:
At 45 years old, Jeff Taylor, founder of the popular Internet job-search site Monster.com, is too young to sign up for his new Internet venture. But that still leaves Taylor with 76 million potential users for Eons—an online information service for people 50 and older. That number is destined to grow as the post-World War II baby boom generation continues to age.
``All of those boomers who first started using Monster are now turning 50,” said Taylor. ``Ten thousand people are turning 50 every day.” While there are a number of Internet sites that target seniors, Taylor says that none of them have so far managed to attract a critical mass of users. Hoping to capture these boomer web surfers, Taylor launches www.eons.com tomorrow . The site is a one-stop portal featuring news, information, and services designed for older Internet users. (THE BOSTON GLOBE)