Na! Na! Na! Surprise Dolls Come with a Quilted Metallic Clip-On Purse
Laura McQuarrie — October 7, 2021 — Life-Stages
References: nananasurprise.mgae & toyworldmag
Na! Na! Na! Surprise dolls set themselves apart as soft-bodied articulated dolls and fans have fun collecting their stylish outfits, accessories and the wearable, quilted metallic, clip-on pom purse that each one comes with. Following the success of earlier launches, the growing Teens Dolls collection includes 11" toys with brushable hair, unique personalities and removable hats inspired by creatures like racoons, sheep, koalas and wolves. These stylish toys are soft, plush and easier than ever to appreciate thanks to new window box display packaging.
The newest two-in-one toys from the Glam Series introduce fun characters that stand 7.5" tall like Chrissy Diamond with a cat-shaped hat and pom purse, Alice Hopps and Maxwell Dane, a male fashion doll with dark dog-themed accessories.
The newest two-in-one toys from the Glam Series introduce fun characters that stand 7.5" tall like Chrissy Diamond with a cat-shaped hat and pom purse, Alice Hopps and Maxwell Dane, a male fashion doll with dark dog-themed accessories.
Trend Themes
1. Soft-bodied Articulated Dolls - There is an opportunity for developing more realistic and less rigid soft-bodied articulated dolls that are stylish, fashionable and come with unique, personalized accessories.
2. Two-in-one Toys - Developing more two-in-one toy concepts with multiple surprise elements like the Glam Series would appeal to kids' desire for variety and novelty.
3. Window Box Display Packaging - Innovating the packaging of toys by incorporating window box displays, that show off the product from all angles, could enhance the shopping experience for customers and boost sales.
Industry Implications
1. Toy Manufacturing - Toy manufacturers can take advantage of the trend towards stylish, personalized and soft-bodied articulated dolls to capture the attention of children who desire individuality and uniqueness in their toys.
2. Packaging - Companies in the packaging industry can explore the opportunity to innovate by designing new and creative ways to package toys, such as window box displays, that attract consumers and increase brand loyalty.
3. Online Retail - Online retailers can offer exclusive and personalized collections of surprise dolls and toys to their customers, providing a convenient and satisfying shopping experience for those who prefer to shop from the comfort of their own home.
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