The New MUJI Fifth Avenue Store Has a Custom Scent Lab

By: Rebecca Byers - Nov 20, 2015
References: hypebeast & coolhunting
The recently opened MUJI Fifth Avenue flagship is the largest retail location from the Japanese brand of basics. Full of experiential amenities that will have you sticking around, the vibrant location faces the landmark Schwarzman Building of the New York Public Library.

One feature that is sure to inspire a visit to the MUJI Fifth Avenue store is the charming Aroma Labo station, at which customers can select their own blend of essential oils from 48 different varieties sorted by floral, citrus, herbal, mint and clear. A 10-milliliter bottle costs $18 and staff blends your own right in front of you.

Other charismatic elements of the sprawling new MUJI US flagship is the installation of various potted succulents and house plants by Tokyo and NYC-based Green Finger, that are also available for purchase.