The rough and seductive rocker looks showcased throughout the Moussy Spring 2012 campaign cannot diminish the angelic beauty of model Abbey Lee Kershaw. In place of the punk-styled hair that she had in the Fall 2012 ad campaign Kershaw's porcelain face is bordered by a cloud of platinum blond curls. The contrast between the fashion and beauty looks adds an interesting twist to the traditional punk style.
Lensed by controversial American photographer Terry Richardson, Moussy Spring 2012 campaign is not as raunchy as one would expect. Although the Australian beauty is incredibly sexy in each still, her cherubim look tames it.
The Moussy Spring 2012 campaign is filled with tie-dyed denim, leather biker jackets and shredded shirts. As edgy as each ensemble is, there is a fun femininity to them as well.
Stats for Angelic Rocker Ads
Trending: Older & Mild
Research: 7,457 clicks in 218 w
Interest: 4 minutes
Concept: Moussy Spring 2012 Campaign
Related: 92 examples / 71 photos
Segment: Females, 18-55
Comparison Set: 34 similar articles, including: hillside hippie campaigns, seaside hipster catalogues, and patriotic pastel lookbooks.
Angelic Rocker Ads
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