Prodigy

Anglac Campaign Shows That Strong Bones Pose Fewer Risks

By: Vincent Salera - Published: Feb 15, 2009 • References: adsoftheworld
What an original concept! These print ads for Anglac milk show how beneficial it is to have healthy bones. Each ad depicts individuals performing traditionally risky high-flying actions at significantly safer altitudes. The tagline reads "Fortified bones reduce risks. Drink milk."

The clown’s facial expression of pure horror just because the young trapeze artist will attempt to perform her act about three feet off the floor is priceless. The five-foot electrical pole is very creative as well. The ads were created by advertising agency GANEM Mexico.