McDonald's Happy Meal Ads Get a Heroic Makeover

By: Shelby Lee Walsh - Published: Aug 1, 2011 • References: mcdonalds & adsoftheworld
These McDonald's Happy Meal ads are sure to make any little boy squeal with joy and beg their parents to take them to the fast food establishment as soon as humanly possible. Advertising agency Leo Burnett from Delhi, India created this playful print campaign in order to promote the new free Spiderman and Batman toys McDonald's is offering.

Chief Creative Officer K.V. Pops, Exectutive Creative Director Sainath Saraban and Art Director Manu Gupta did a great job of creating superhero-McDonald's logo hybrids for this endeavor.

While it can't be proven that Superman or Batman frequent the golden arches chain, these McDonald's Happy Meal ads will certainly ensure that the kids who idolize these macho men will be. Stats for Superhero Fast Food Ads Trending: Older & Mild
Research: 2,650 clicks in 251 w
Interest: 2.3 minutes
Concept: McDonald's Happy Meal Ads
Related: 47 examples / 36 photos
Segment: Males, 18-35
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