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A maverick in the world of ad men, Max Lenderman promotes nothing but the freshest and sharp ideas when it comes to strategic branding, out-there marketing and business trends. Upon reviewing Jeremy Gutsche’s latest compilation of innovative sparkers in EXPLOITING CHAOS, Max Lenderman deemed the book “a work of genius-in-a-flash brilliance and choose-your-own-adventure engagement.” EXPLOITING CHAOS offers cutting edge ideas in an irresistibly experimental way that is both concise and entertaining. References: exploitingchaosFiled In: |
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