Potential

Madonna's H&M Fashion Line Gets A Commercial

By: Javier Correas - Published:   Updated: Mar 31 2011 • References: trendhunter
Earlier we introduced you to Madonna's H&M label, M. Now the ad has been released, and... well, it's a little weird... It's not a usual ad, but it's so "electro" that you will fall in love Madonna just as you did with her last album. Madonna continues to reinvent herself and epitomize cool.

Implications - Celebrities are increasingly expanding their commercial brand into other industries; musicians, who often become style icons, are the best examples of this cross-branding phenomenon. Madonna, who's made a career out of reinventing herself, joins fellow musicians-turned-fashion-designers Jay-Z, Gwen Stefani, Russell Simmons, Nelly and Travis Barker with this lifestyle-oriented clothing line. Stats for Madonna's H&M Fashion Line Gets a Commercial Trending: Older & Mild
Traction: 4,671 clicks in 427 w
Interest: 4 minutes
Concept: Madonna's H&M Fashion Line Gets A Commercial
Related: 70 examples / 54 photos
Segment: Females, 18-35
Comparison Set: 26 similar articles, including: elegant straw accessories, wheelchair-equipped dog leashes, and upscale siren photoshoots.