'Keep' is a fantastic way for shoppers to discover and buy hot products, especially if you love shoes, fashion, home decor and accessories. Keep’s browsing and buying shopping platform exits in the form of a website and an app, which is perfectly appealing to its target demographic of women between the ages of 20 and 30 who are savvy both when it comes to shopping and social media.
To introduce Keep to more women in this bracket, Keep took to Tinder for a rather humorous stunt. Keep set up a dating profile on the app, instructing users to "swipe right if your true love is shopping," which indicates a match. While the quest to find a perfect match can seem like a futile one for many, this is one love story that is destined to ensure women have a happy ending with a true "sole" mate.
Stats for Soleful Dating App Stunts
Trending: Older & Warm
Research: 2,423 clicks in 116 w
Interest: 0.6 minutes
Concept: Love Shoes
Related: 57 examples / 44 photos
Segment: Females, 12-35
Comparison Set: 21 similar articles, including: fashion bartering apps, cartoon mobile dating scenarios, and personality-powered dating apps.
Soleful Dating App Stunts
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