Rockstar

Hidden Messages are Placed for the Release of Jay-Z 'Decoded'

By: Armida Ascano - Published: Nov 26, 2010 • References: jay-z and ignant.de
The release of Jay-Z 'Decoded' is not just good news for hip-hop heads, but for pop culture passionistos and passionistas everywhere. The epic rapper has conquered current culture, spreading his influence across too many industries to count.

Thus, it's only right that Jay-Z 'Decoded' is released with style. The campaign was handled by famed ad agency Droga5 and involved various excerpts form Jay-Z 'Decoded' placed in peculiar places. This novel idea led to the placement of text on roofs, cars, and even pool tables.