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Vegetable Vitality Ads Edit
The International Vegetarian Union Advertising Campaign

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Vegetable Vitality Ads
The International Vegetarian Union Advertising Campaign
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Vegetable Vitality Ads - The International Vegetarian Union Advertising Campaign
The International Vegetarian Union Advertising Campaign
 Published: Nov 13, 09
 Views: 701

You are what you eat—or so the saying goes. These International Vegetarian Union ads take this idea literally by using vegetables to recreate a man and woman’s internal organs.  The ads were created by JWT Kuwait and feature the tag line, “Vegetables are all your body needs.”

The vegetarian-friendly International Vegetarian Union ads show the anatomy model of a woman to be made-up of cauliflower, leek, tomato, eggplant, zucchini, ginger and a pear (which I’m pretty sure isn’t a vegetable). The anatomy model of a man features a few of the same vegetables plus an apple, carrots and celery.

References:  ivu.org, adsoftheworld

Filed In:  ads,  anatomy model,  branding,  food,  international,  international vegetarian union ads,  lifestyle,  marketing,  print,  union,  vegetarian






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Vegetable Vitality Ads