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Shockvertising Lawsuits Edit
American Apparel’s $5 Million Payout to Woody Allen

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Shockvertising Lawsuits
American Apparel’s $5 Million Payout to Woody Allen
Shockvertising Lawsuits - American Apparel’s $5 Million Payout to Woody Allen (GALLERY) 2
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Shockvertising Lawsuits - American Apparel’s $5 Million Payout to Woody Allen (GALLERY)
American Apparel’s $5 Million Payout to Woody Allen
 Published: May 20, 09
Comments: 3 Views: 2,559

Picking up where Diesel and Calvin Klein left off in the 90s, American Apparel loves creating controversy with their advertising.

Unfortunately this time they may have taken it too far. One of the ads released circa 2007 showed Woody Allen parodied as a rabbi without his permission, and he sued. In May, the case reached a settlement and Allen was awarded $5 million by the retailer.

I guess the shockertising went too far this time.

References:  americanapparel.net, living.oneindia.in

Filed In:  billboards,  celebs,  marketing,  publicity stunts






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Shockvertising Lawsuits