This Harvey Nichols Christmas Collection is for the Cheap-at-Heart

By: Angela Rajic - Published: • References: youtube & creativecriminals
Buying a little something has taken on a whole new meaning thanks to the new Harvey Nichols Christmas campaign. The UK has released a series of tongue-cheek commercials for its line of cheap gifts -- a pack of rubber bands, gravel a door stopper, a pen, etc. The commercials run with with the slogan "A little something for them, a bigger something for you."

The 'I'm Sorry I Spent it all on Myself' collection is a fun mocking of the Christmas shopping season, supposedly encouraging shoppers to self-indulge while buying Harvey Nichols' inexpensive 'gifts' to save more money for themselves.

This Harvey Nichols Christmas campaign is humorous, if a little callous, but will certainly amuse many who may like to use items bought from their collection as gag Christmas presents or stocking stuffers. Stats for Miserly Christmas Campaigns Trending: Older & Mild
Traction: 233 clicks in 55 w
Interest: > 3 minutes
Concept: Harvey Nichols Christmas
Related: 82 examples / 63 photos
Segment: Neutral, 18-55
Comparison Set: 30 similar articles, including: wildly whimsical holiday campaigns, cinematic christmas ads, and face squashing ads.