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Expansive Holiday Sweet Ranges

The Hancocks Christmas Lineup Includes 600 Varieties

— September 18, 2021 — Marketing
The Hancocks Christmas lineup has been unveiled by the UK-based confectionery wholesaler for the upcoming 2021 season that will provide patrons with a number of options to pick up.

The collection includes around 600 lines from more than 50 global suppliers with a number of new launches from brands like Bonds of London, reds, Warheads and several exclusive Vimto products. The Christmas Brochure for this year also contains a number of niche brands that can be ordered online from the brand including Tony's Chocolonely, Joe & Seph's and Booja-Booja.

The Hancocks Christmas lineup is part of the increased number of retailers readying for a busy holiday season as shoppers prepare to indulge with their favorite treats with family and friends.
Trend Themes
1. Expanded Holiday Confectionery Offerings - Opportunity for confectionery manufacturers to expand their holiday product lines to meet demand and gain market share.
2. New Product Launches for Holidays - Opportunity for confectionery brands to launch new products to draw in customers and differentiate themselves from competitors during the holiday season.
3. Niche Brand Awareness During Holidays - Opportunity for smaller and niche confectionery brands to gain exposure and increase sales through partnerships with larger retailers like Hancocks during the busy holiday season.
Industry Implications
1. Confectionery Manufacturing - Opportunity for candy and chocolate manufacturers to expand their holiday offerings and increase production to meet holiday demand.
2. Retail - Opportunity for retailers to partner with confectionery brands to offer a larger and more diverse selection for the holiday season, potentially increasing sales and customer loyalty.
3. E-commerce - Opportunity for e-commerce platforms to partner with confectionery brands to offer direct-to-consumer options for customers' holiday treat needs.
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