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The new Guess by Marciano Spring 2009 ad campaign depicts the age-old cliche of an attractive female walking down the street in beautiful clothes, causing a commotion among the guys. The ads have a retro vibe with iconic automobiles and old Hollywood screen siren styling. I have to say that the old Hollywood glamor concept has been so overused recently, but somehow this campaign presents a fresh take. The campaign was shot by Matthias Vriens with art direction by Paul Marciano and features models Judith Bedard and Jon Kortajarena among others.
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