Argos' Gift Finder App Uses a Swiping System Like Tinder

By: Laura McQuarrie - Dec 6, 2014
References: giftfinder.argos & psfk
In order to ease the strain of holiday shopping this Christmas season, British retailer Argos released the 2014 Gift Finder app. The Facebook app takes inspiration from dating app Tinder and uses a swiping system to help you quickly identify if you think a proposed gift idea will be a match or not.

Based on a user's responses, the Gift Finder app develops a personality type for the person you're web shopping for, similar to the way Tinder makes date recommendations to help daters personalize their choices. Considering that it's now only a week into December and the app already has 1.5 million swipes, it's safe to say that this app will definitely be a popular way to shop Argos' product assortment online this holiday season.