The Packaging for Frost Ice Cream is Very Maximalistic and Colorful

By: Meghan Young - May 20, 2016
References: & packagingoftheworld
Created with the help of Norwegian top lifestyle bloggers Caroline Berg Eriksen and Camilla Pihl, Frost Ice Cream is made with natural sweeteners in order to offer a healthier option this summer season. Considering how health conscious many people around the world are becoming -- especially with the help of bloggers -- this collaborative project is even more natural than its ingredients.

The packaging for Frost Ice Cream denotes this direction. Created by design agency Designhorse for Geia Foods A/S, the look was inspired by luxe perfumes. Very maximalist and colorful, the packaging has a high end aesthetic that will appeal to a wide range of customers. It even boasts the images of the bloggers front and center, giving Frost Ice Cream a touch of personality.