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Freddy's Packaging Gets Consumers Excited About Local Foods

By: Amelia Roblin - Published: • References: ampro.ro & thedieline
Freddy's packaging certainly packs a punch, especially for a brand that supplies locally sourced goods. You might be used to seeing product wrappers of a more humble quality when they're enveloping produce that's come from close-by, but Ampro Design of Bucharest, Romania, has treated these scrumptious snacks to a visual identity that's clean, consistent and fresh.

A splash is created with the inverted raindrop shape that balances on a small circle. The pair of forms comes to represent an animated exclamation mark that draws attention to the various items within the fruit and food shop. Every piece of Freddy's packaging in the range is printed in a single vivid color. This keeps costs down yet serves up excitement for the consumer's sense of sight. Stats for Exclamatory Sandwich Branding Trending: Older & Average
Traction: 4,918 clicks in 81 w
Interest: 3.6 minutes
Concept: Freddy's Packaging
Related: 70 examples / 54 photos
Segment: Neutral, 4-55
Comparison Set: 26 similar articles, including: cross-stitched milk cartons, voluptuous infusion branding, and torn bulletin branding.