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Extra Strong Priorin Shampoo Campaign

By: Marissa Brassfield - Published: • References: thecoolhunter.net
This ad campaign by JWT Frankfurt for Extra Strong Priorin Shampoo is great. After all, who doesn't remember making huge soapy hairdos in the bathtub as a child?

The first ad depicts a woman with a giant soapy flipped-out bouffant hairstyle, while the second ad features a man with a three-inch Elvis-style sculpted 'do.

Check out some other innovative shampoo ads below.

Implications - DIG DEEPER. THIS IS BASICALLY SAYING THAT GOOD ADVERTISING IS GOOD FOR A COMPANY.

Advertising agencies have to come up with eye-catching concepts that can carry throughout different mediums. Ideas such as the Extra Strong Priorin Shampoo prove that with a unique 'golden' selling point, brilliant advertising will ensue. By doing something outrageous in combination with audience insights, creativity can happen easily. Stats for Voluminous Soap Hairdos Trending: Older & Mild
Traction: 9,279 clicks in 317 w
Interest: 4 minutes
Concept: Voluminous Soap Hairdos
Related: 51 examples / 39 photos
Segment: Females, 18-35
Comparison Set: 19 similar articles, including: dandruff trails, inspirational ads, and childhood trauma shampoo.