The Escola Sao Paulo 'Learn to Make Movies' Posters

By: Zoe Badley - Published: Aug 20, 2010 • References: &
Simplistic yet eye-catching images are the perfect combination to produce a well-executed ad campaign, and that's exactly what the Escola Sao Paulo 'Learn To Make Movies' posters do.

At first glance, you have no clue what the images are about. However, this works to the ads advantage by creating curiosity in its audience. After a closer look you'll see that each one is advertising 'Learn To Make Movies,' but in a clever and quirky way. Be sure to check out the gallery for a closer look, trust me you'll love these! Stats for Curiosity-Induced Ad Campaigns Trending: Older & Average
Research: 5,249 clicks in 301 w
Interest: 4 minutes
Concept: Escola Sao Paulo
Related: 92 examples / 71 photos
Segment: Males, 18-35
Comparison Set: 34 similar articles, including: recycled concept posters, cheeky flatulent advertorials, and toasting fifa art.