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Menopause Relief Chocolates

DECO Menomelt is a Dark Chocolate That Offers Menopausal Support

— April 16, 2015 — Life-Stages
DECO Menomelt is a menopause relief supplement in the form of delicious dark chocolate. The innovative product is boosted by the inclusion of Eucommia and Mung Bean in order to counteract declining estrogen levels in women facing menopause.

DECO Menomelt is apart of DECO's line of Real Food Vitamins, which also includes a blueberry dark chocolate multivitamin, a milk chocolate children's vitamin and a dark chocolate adult multivitamin.

By marketing health products that taste and look like indulgent treats, companies take the "pain is beauty" element out of the self-care regimen and making it something enjoyable. In this way, nutritional supplement brands can extend their reach to include those who do not self-identify as a healthy lifestyle champion by making it more accessible.
Trend Themes
1. Menopause Relief Chocolates - The trend of menopause relief supplements in the form of chocolates presents an opportunity for the confectionery industry to tap into the health-conscious market.
2. Real Food Vitamins - The trend of incorporating vitamins into real food products allows the food industry to cater to health-conscious consumers seeking convenient and tasty supplementation options.
3. Indulgent Self-care Products - The trend of marketing health products as indulgent treats creates disruptive innovation opportunities for companies to redefine the perception of self-care and reach a wider consumer base.
Industry Implications
1. Confectionery - The confectionery industry can explore the production of menopause relief chocolates to cater to the growing demand for functional and enjoyable health supplements.
2. Food - The food industry can capitalize on the trend of incorporating vitamins into real food products to offer convenient and appealing nutritional options for health-conscious consumers.
3. Nutritional Supplements - Nutritional supplement brands can innovate by creating indulgent self-care products to expand their customer base beyond traditional health-focused consumers.
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