Protest Become Viral

By: Jeremy Gutsche - Published: Sep 9, 2006 • References: ronaldmchummer &
Create your own McDonald's sign at Ronald McHummer. The site is actually a protest site disgruntled at the fact that McDonald's has distributed toy Hummers in 42 million happy meals. The site has become a viral phenomenon!

"The fast-food chain that helped make our kids the fattest on Earth cut a deal with General Motors to sell future car buyers on the fun of driving a supersized, smog-spewing, gas-guzzling SUV originally built for the military. Use the Ronald McHummer Sign-O-Maticâ„¢ to say what you think of this misguided marketing marriage." - Ronald McHummer Stats for Create Your Own McDonald's Sign Trending: Older & Buzzing
Research: 13,609 clicks in 503 w
Interest: 4 minutes
Concept: Create Your Own McDonald's Sign
Related: 51 examples / 39 photos
Segment: Neutral, 18-35
Comparison Set: 19 similar articles, including: home-sanitizing humidifiers, vengeful garden pest ads, and customizable chalkboard balloons.