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Sweet Vendor Dancevertising

The 'Cotton Candy Dancing Pro' Video is Addicting and Unusual

— June 6, 2012 — Marketing
Intersecting somewhere between DJ and vendor, the man in the 'Cotton Candy Dancing Pro' video is gaining a lot of attention for his amazing selling style.

Clearly trying to inject some interest into his business, the vendor sells cotton candy on a beach-like setting whilst playing infectious tunes, dancing and performing tricks. It doesn't hurt that his machine is seemingly lit with club-like LED lights either. Creating animal-like sugary creations and strategically throwing the dessert in the air for children to catch, this is a man who knows how to cause a stir. Incredibly fun to watch and making an already good thing better, this cotton candy vendor is making a huge splash on the blogosphere.

Fun, and definitely a great marketing strategy, this YouTube video shows the power of differentiating one's business with a dose of weird.
Trend Themes
1. Viral Marketing Videos - The 'Cotton Candy Dancing Pro' video demonstrates the power of unique and entertaining marketing strategies to grab attention and generate online buzz.
2. Street Vendor Performances - The vendor's dance and performance while selling cotton candy showcases the potential for street vendors to enhance their business and attract customers through entertainment.
3. Creative Product Presentations - The vendor's animal-like sugary creations and strategic throwing of cotton candy in the air highlight the opportunity for businesses to differentiate themselves by presenting their products in unique and creative ways.
Industry Implications
1. Food and Beverage - The cotton candy vendor's innovative marketing technique offers food and beverage businesses an opportunity to engage customers through entertaining presentations and generate social media buzz.
2. Entertainment - The viral video of the 'Cotton Candy Dancing Pro' reflects the potential for the entertainment industry to collaborate with street vendors and create immersive experiences for consumers.
3. Marketing and Advertising - The success of the 'Cotton Candy Dancing Pro' video illustrates the effectiveness of unconventional marketing strategies and presents opportunities for marketers to think creatively and produce engaging content.
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