PERCH Interactive's Station Simplifies the Shopping Experience

By: Laura McQuarrie - Sep 3, 2015
References: vimeo & perchinteractive
When browsing a cosmetic display for a product to address a particular skin condition, it's easy for consumers to become overwhelmed with ingredient lists, benefits the product will supply and problems that will be addressed. In order to simplify the shopping experience and help consumers cut through the noise, PERCH Interactive developed a display that makes it easy to pick out the perfect product.

The multi-sensory station is designed to introduce shoppers to a products that will address one of three skin conditions: essential skin care, skin solutions or looking younger. After selecting one of these three options on the touchscreen display, each product is called out, with visuals that highlight where it is best applied and other directions for use.