Many people take typography seriously, as we all saw in the movie 'Helvetica,' and graphic artist Chris Labrooy could also be said to fall into this category. Recently, he designed a typeface based on creations by architects and designers.
The results are certainly quirky. Chris Labrooy's typography uses building and furniture designs from the likes of design heavyweights like Frank Gehry, Ettore Sottsass and Toyo Ito.
Implications - Taking inspiration from art and design in various fields can significantly improve one's own work. Instead of ignoring the innovations from competing companies, businesses can benefit from these developments by incorporating valuable ideas from these other fields of work. That way, companies will always be aware of improvements by leading competitors as well as attain motivation for their own work.
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