The website is constantly updating pictures, videos and quotes of the star, all for your viewing pleasure.
â€œI'm a little more secure and less destructive than my character Chuck Bass.â€ (Ed Westwick)
Implications - Many consumers who are regularly exposed to the media, as is rather common in today's technology-driven world, have developed infatuations and strong curiosities with various pop culture icons. Whatever the reason for such obsessions, companies and businesses will benefit by providing consumers with a variety of ways and methods to indulge in their celebrity preoccupations. In doing so, consumers will be more likely to return to that company to meet their other needs.