CardSwap Lets You Dump Promotional Gift Cards for Cash

By: Rainer Takahashi - Published: Sep 24, 2009   Updated: Aug 9 2011 • References: cardswap
CardSwap is disrupting the gift card phenomenon by allowing members to sell their cards at decent discounts to other members. Somewhat similar to eBay, CardSwap acts as an intermediary, and takes a 6% commission on each transaction. 

The advantage to the seller for using CardSwap is that they end up getting cash for something that they got for free, while the purchaser ultimately gets a discount on something they were going to buy regardless.

Implications - Personally, I find this site ingenious. For years I've contemplated how useful a service like this would be, and now CardSwap has established itself as the preeminent online Canadian marketplace for gift card swaps. Strap in. Stats for Cashing in On Gift Cards Trending: Older & Chilly
Research: 3,020 clicks in 347 w
Interest: 4 minutes
Concept: Cashing In On Gift Cards
Related: 39 examples / 30 photos
Segment: Neutral, 18-35
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