Simplii Financial Takes the Stress Out of Giving Gifts
Laura McQuarrie — February 28, 2022 — Business
Simplii Financial is introducing an industry-first digital gift card marketplace that requires no activation or usage fees and ease of use with digital wallets. This first-of-its-kind solution from Simplii Financial gives clients the ability to send prepaid Visa gift cards of up to $250 to anyone in Canada via online and mobile banking.
This new marketplace supports the rise of online shopping and digital gift card use, and this solution differs from what's offered by retailers selling traditional gift cards purchased at brick-and-mortar locations; there are no purchase or activation fees, or inactivity or maintenance fees for either the sender or recipient.
With no-fee daily banking with no minimum balance and high-interest savings rates, and now a new solution for gifting, Simplii Financial is committed to simple and straightforward experiences.
This new marketplace supports the rise of online shopping and digital gift card use, and this solution differs from what's offered by retailers selling traditional gift cards purchased at brick-and-mortar locations; there are no purchase or activation fees, or inactivity or maintenance fees for either the sender or recipient.
With no-fee daily banking with no minimum balance and high-interest savings rates, and now a new solution for gifting, Simplii Financial is committed to simple and straightforward experiences.
Trend Themes
1. Digital Gift Card Marketplaces - The rise of online shopping and digital gift card use creates an opportunity for more digital gift card marketplaces with no fees to emerge.
2. No-fee Banking - Simplii Financial's no-fee daily banking is part of a larger trend towards banking products with fewer fees.
3. Mobile Banking - The ability to easily send prepaid Visa gift cards via online and mobile banking is part of a larger trend towards more mobile banking solutions.
Industry Implications
1. Fintech - Simplii Financial's creation of a no-fee digital gift card marketplace is an innovation opportunity for the financial technology industry.
2. Retail - The rise of digital gift card marketplaces has the potential to disrupt the traditional retail industry's sales of gift cards.
3. E-commerce - The increasing use of digital gift cards and online shopping creates an innovation opportunity for the e-commerce industry to integrate gift card marketplaces with their own platforms.
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