In just a few days, the O2 Campus Party Europe technology festival will be taking place in London. In anticipation for the 16th annual celebration of this event, Campus Party created the YrStore, a pop-up shop in Boxpark.
Since the festival is technology-centric, Campus Party hopes to pique the interests of coders, developers, hackers and anyone else with an interest in what's on the cutting edge in terms of technology.
To generate some hype for this event, this pop-up store allows visitors to design custom T-shirts using touch pod technology. The shop also includes a station for creating a wall of graffiti using a digital spray can. This is a fantastic and interactive way to get people involved, as well as thinking about the role technology will play in many aspects of life in the future.
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Research: 8,015 clicks in 143 w
Interest: 1.8 minutes
Concept: Campus Party Europe
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