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Mackenzie Prather's Break Up Kit Instructs How to Heal a Heart

By: Laura McQuarrie - Published: • References: behance.net & designtaxi
When you have your heart broken, you can either choose to do a lot of moping or channel your sadness into something positive, like Mackenzie Prather did with her break up kit designs. Prather's (now ex) boyfriend broke up with her via text message and she used this as the inspiration for 'Flourish,' a fictitious company she invented to help others get over similar heartaches.

Her Flourish products are bold, unapologetic and make sassy statements like "I won't cry, my mascara is way too expensive." Items in the Flourish-branded line include items that will aid wounded hearts like lighters that instruct the broken hearted to "burn everything" and alcohol "for when you run out of chocolate." Stats for Heartbreak Healing Kits Trending: This Year & Buzzing
Traction: 1,717 clicks in 32 w
Interest: 1 minutes
Concept: Break Up Kit
Related: 77 examples / 59 photos
Segment: Females, 18-35
Comparison Set: 28 similar articles, including: love patch, breakup analysis infographics, and heart break-assisting apps.