The Bottega Veneta Fall 2014 campaign goes down an avant garde route that suits the colorful and contemporary outfits showcased in the image. In fact, the asymmetrical bob can be likened to the lines of the top of the white, black and yellow dress featured prominently in the image. Not to mention the flame-like lines of the ankle boots that complement the outfit.
Shot in studio against bold colors by famed photographer David Sims, the Bottega Veneta Fall 2014 campaign stars British model Edie Campbell. Bottega Veneta creative director Tomas Maier says, "I am a great admirer of David’s photographs. We thought that his stark, pared-down aesthetic would be a natural fit with the graphic elements of this collection. The result is very impactful and I was extremely pleased with the collaboration."
Stats for Asymmetrical Bob Fashion Ads
Trending: Older & Warm
Research: 2,335 clicks in 96 w
Interest: 1.7 minutes
Concept: Bottega Veneta Fall 2014 Campaign
Related: 42 examples / 32 photos
Segment: Females, 18-55
Comparison Set: 15 similar articles, including: edgy bedroom fashion ads, instagram-casted fashion ads, and glam feline fashion ads.
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