Bombardier Embrio One-Wheel Concept Hybrid Motorcycle
BOMBARDIER EMBRIO ONE-WHEEL CONCEPT HYBRID MOTORCYCLE
Implications - As consumers are moving towards a more environmentally friendly living style, automotive companies are trying to produce alternative-fueled vehicles with the potential to overtake the popularity of cars. As such, many automotive companies are fixating on the physical design elements of the vehicles to ensure favorable public reception. Corporations in other industries should follow a similar strategy when trying to garner favorable consumer reactions.