The Nirvana Scent from Elizabeth and James is Heavenly

By: Farida Helmy - Published: Feb 3, 2014 • References: & thedieline
If you're looking for a new scent, why not go a little wild and try the recently launched Nirvana fragrance from Mary Kate and Ashley Olsen's fashion line Elizabeth and James.

The new fragrance for Elizabeth and James blends distinctly different scents and designs together to create something unique and dual-based to keep in line with the twins identity.

"Everyone wants to experience Nirvana. Ashley and I understand everyone’s Nirvana is different - for us - it’s about an intimate moment. It’s about sensuality, It’s sexy. It’s fun. It’s playful," says Mary-Kate Olsen.

Inspired by a perfume from Ashley and Mary-Kate’s personal collection, the beautifully sleek yet feminine design for Nirvana comes in different colors and is available exclusively at Sephora. Stats for Blissfully Scented Perfumes Trending: Older & Chilly
Research: 120 w
Interest: 0.5 minutes
Concept: Elizabeth And James
Related: 51 examples / 39 photos
Segment: Females, 18-35
Comparison Set: 19 similar articles, including: stunning bow-covered campaigns, stony scent branding, and valentine candy jewelry lines.