Rockstar

Retailers Use Black Friday Check-Ins to Target Connected Consumers

By: Summer Luu - Published: • References: foursquare & mashable
A shopaholic's holiday is upon us and what faster way to target customers than through social media campaigns. Retailers are using location-based apps to kick start the shopping bustle, using Black Friday Check-Ins to promote their deals and specials.

Users of popular location-based services like Foursquare, Facebook Places, Yelp, SCVNGR and Gowalla can get discounts just by checking into their Black Friday shopping destinations. Be prepared that this holiday will have your Facebook and Twitter feed in a frenzy for the Black Friday Check-Ins promotions. Tweeps and Facebook fans will not want to miss out on this. Stats for Holiday Sales Apps Trending: Older & Chilly
Traction: 2,642 clicks in 196 w
Interest: 4 minutes
Concept: Black Friday Check-ins
Related: 43 examples / 33 photos
Segment: Females, 18-55
Comparison Set: 16 similar articles, including: 23 location-based innovations, location-based social mapping, and social media check-ins.