Brastemp Claims to Make "The Biggest Oven Ever"

By: Shelby Lee Walsh - Published: Oct 30, 2009 • References: & adsoftheworld
Brastemp ovens claim to be larger than big, bigger that gigantic and more gigantic than humungous. In fact, their latest ad campaign states that Brastemp has made "the biggest oven ever" and what better way is there to show epically-sized kitchen appliances than by using a whale and a hippo in your print ads?

In collaboration with Brazil-based advertising agency DM9DDB, Brastemp gets its message across loud and clear: they make the biggest oven ever. Stats for Hippo-Sized Ovens Trending: Older & Chilly
Research: 3,994 clicks in 342 w
Interest: 4 minutes
Concept: Hippo-Sized Ovens
Related: 47 examples / 36 photos
Segment: Neutral, 18-55
Comparison Set: 17 similar articles, including: cooking with lasers, pizza maker runs on standard electricity, and pre-heated portable ovens.