Rockstar

Bert and Ernie on a Boat

By: Jeremy Gutsche - Published:   Updated: Jun 7 2011 • References: youtube
Bert and Ernie on a Boat?  Move over T-Pain, the original “I'm on a Boat” was already a stellar work of art, but anything remixed with Bert and Ernie is just a little bit better.

The Lonely Island / T-Pain version of “I'm on a Boat” has been viewed about 2.5 million times so far: how popular will Bert and Ernie get with this one?

Implications - Iconic characters used to mock current culture often goes viral. Viewers are amused by seeing their favorite characters singing along to inappropriate songs, commentary, etc. This is because the association of their childhood has been triggered, but melded with adult humor that they have grown accustomed to.

Stats for Remixing Awesome Trending: Older & Mild
Traction: 2,386 clicks in 277 w
Interest: > 3 minutes
Concept: Remixing Awesome
Related: 52 examples / 40 photos
Segment: Neutral, 18-35
Comparison Set: 19 similar articles, including: remixed muppets, epic remix, and viral hip-hop parodies.