Animated Ads Projected Onto Buildings by Moving Car
Implications - Who wouldn't remember seeing a virtual skater zip across storefronts and office windows above their heads? Instead of just presenting another advertising effort that is easily forgotten and overlooked, 'Sportlife' instead opted for an approach that was sure to resonate with its target audience. You have to hand it to them for being so willing to think outside of the box.Stats for Beamvertising Trending: Older & Warm
Traction: 7,522 clicks in 409 w
Interest: > 3 minutes Concept: Beamvertising
Related: 75 examples / 58 photos
Segment: Neutral, 18-55 Comparison Set: 28 similar articles, including: train costume contests, undulating train stations, and urban window shades.