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Shiatsu Stairvertising Edit
Revita Beauty Center's Interactive Campaign Makes You a Masseuse

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Shiatsu Stairvertising
Revita Beauty Center's Interactive Campaign Makes You a Masseuse
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Shiatsu Stairvertising - Revita Beauty Center's Interactive Campaign Makes You a Masseuse
Revita Beauty Center's Interactive Campaign Makes You a Masseuse
 Published: Feb 8, 09
 Views: 2,124

A few months ago, we brought you the stairvertising campaign from Ogawa and their massage chairs. Revita Beauty Center has literally followed in their footsteps with a similar campaign at the ends of escalators.

When people are forced to walk on the images of prone spa-goers, it mimics the Shiatsu form of massage therapy. Very clever!

The ads were created by Fields, Brazil, with creative direction by André Sartorelli and Fernando Lopes and copy written by Paulo Lima.

References:  adsoftheworld

Filed In:  interactive,  marketing,  print






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FOUR WAYS TO REACT: vote, favorite, add more examples of Shiatsu Stairvertising or comment about Revita Beauty Center's Interactive Campaign Makes You a Masseuse.

Favorited by Sam A on Feb 9, 09

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Shiatsu Stairvertising