Kith's Back-to-School Line Encourages Kids to Be Themselves

By: Riley von Niessen - Aug 16, 2016
References: kithnyc & highsnobiety
Kith clothing recently released its back-to-school line just in time for fall. It included a lookbook to pair with it as well, which shows two tiny models posing with adorable attitudes.

Each of the ensembles they wear is inspired by current streetwear styles it seems, making the clothing interchangeable between different genders, durable and comfortable to wear. Kith presents typically feminine and masculine colors and styles on boys and girls differently than most might too, showing that kids don't need to be tied down with such unnecessary rules.

The back-to-school line, titled 'Just Us,' includes its name on many of the pieces as well, allowing the message to speak to the self-assured nature that it looks to promote.