The 'BacAttack' Antibacterial Cleaning Products are Powerful

By: Michael Hemsworth - Sep 9, 2016
References: lovemondaysbranding & packagingoftheworld
Many consumers are more focused on the cleanliness of their spaces than ever before, which 'BacAttack' antibacterial cleaning products are branded to target.

Developed by the Dairy Farm Group with packaging designed by Love Mondays, the 'BacAttack' product branding is focused on precision cleaning capabilities.

Using the imagery of a shooting arrow, Love Mondays created a packaging design that looks to focus on how the product will cut through grease and germs. The colors used help to enhance the notion of freshness and cleanliness, but also to act as a visual guide for consumers; the combined products form a rainbow and a more striking visual appeal.

The 'BacAttack' antibacterial cleaning products take a serious approach to cleaning, yet are designed to be consumer-friendly on store shelves.